Guinness Glass
We developed the Guinness glass to build upon the heritage of the iconic harp, and bring it into the 21st century with a unique form factor that becomes uniquely Guinness. The glass is the main consumer  touchpoint and the form factor instantly surprises and delights making an intangible connection to the user.
Why Curventa ?
We have worked with Diageo on several projects from Blossom Hill bar fonts to Smirnoff Ice bar coasters. Our expertise in glass manufacture was required to design and develop the glass through to a volumetrically accurate manufacturable design that encompassed all the brand values of Guinness.
Designing an icon
We developed the form through sketch work and foam modelling to test ergonomics and truly understand the 3D form. Once this was settled we 3D laser scanned the foams into our CAD systems and reverse engineered it into a volumetrically accurate vessel that was sent straight to the manufacturers.
Advertising
The new glass design is pivotal to the advertising and marketing campaigns, and reinforces the importance of the final delivery of Guinness to the consumer. www.guinness.com
How to pour the perfect pint of Guinness
The science of pouring the perfect Guinness shouldn't be taken lightly, and this video demonstrates the care and attention that you should expect from every bar tender.
One happy customer
Visiting his ancestral home in Moneygall, Ireland, in May 2011, Barack Obama announced that the Guinness tastes better in Ireland than anywhere else in the world.
 
"The first time I had Guinness," Obama said, "is when I came to the Shannon airport. We were flying into Afghanistan and so stopped in Shannon. It was the middle of the night. And I tried one of these and I realised it tastes so much better here than it does in the States ... You're keeping all the best stuff here!"
 

Zeal - Measuring Set
Zeal - Measuring Set
2014
Branding, Industrial Design, Product Design
Hugo Boss
Boss in Motion for Hugo Boss - 2003 launch
2013
Creative Direction, Engineering, Product Design
Motocaddy M1 Pro
Motocaddy M1 Pro folding electric golf trolley
2013
Engineering, Industrial Design, Product Design
Vicon Apex
Vicon Apex - Interactive motion controller
2014
Industrial Design, Product Design, UI/UX
Renew
Renew Pod - digital advertising on a bomb proof bin.
2013
Advertising, Engineering, Industrial Design
Vacancies
Vacancies
2013
Engineering, Industrial Design, Product Design
Panasonic
Cellphone and mobile PC development
2013
Industrial Design, Product Design
Torque Telephone
Torque Telephone
2013
Engineering, Industrial Design
Vicon
Vicon Cara - Facial capture for the gaming and motion picture industries.
2013
Engineering, Film, Industrial Design
Pulse Adult Toy
Introducing Pulse, the world's first 'guybrator' with patented PulsePlate technology. Pulse is a revolutionary male stimulator coupled with a female vibration area specifically for her. Launched in Las Vegas after 3 years of extensive research and development, Pulse is the 1st product from Hot Octopuss and has become the biggest innovation in the adult toy market for 20 years.
2013
Branding, Industrial Design, Product Design
Back to Top